Feb
2025

Connecting Visionary Projects with Impact-Driven Investors How to Demonstrate Additionality

Are you leading a project that could transform industries and improve lives—but need investment to make it happen?

Impact-driven investors are looking for projects where their capital is the catalyst, not just an addition. That’s where additionality comes in.

  • What is Additionality?

It’s the proof that your project wouldn’t achieve the same scale or impact without investment. Investors want to know:

  1. Why is this project necessary?
  2. What happens if it doesn’t get funded?
  3. How does this investment create measurable change?
  • How to Demonstrate It?
  1. Show the Unmet Need → What social, economic, or environmental gap does your project fill?
  2. Prove Investment is the Game-Changer → How will funding accelerate or expand impact beyond what’s possible today?
  3. Define Measurable Outcomes → Jobs created, communities impacted, resources improved—clear metrics that show transformation.
  • How We Help
  1. Investor Alignment – We connect high-impact projects with the right mission-driven investors.
  2. Impact Validation – We help you refine your case for additionality, ensuring it meets investor expectations.
  3.  Funding Readiness – We support you in structuring your proposal with clear metrics and measurable impact.

With thanks to Philip Oroni for use of his image. 🙏 

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